Privacy Policy – GetEthnic.com
Last updated: 14 December 2025

This Privacy Policy explains how GetEthnic (“we”, “us”, “our”) collects, uses and protects your personal information when you use:

  • our website getethnic.com, and

  • our mobile applications (the “GetEthnic App”)
    (together, the “Services”).

 

1. Who we are & contact details

GetEthnic is a brand owned and operated by GETETHNIC FASHION DIGITECH PRIVATE LIMITED, registered in INDIA.

If you have any questions about this policy or your data, you can contact us at:
Email: [email protected]

 

2. Information we collect

We collect information in three main ways:

a) Information you provide directly

For example when you:

  • Fill out forms (such as “Please share your requirements”, contact forms, measurement forms)

  • Create or update an account

  • Place an order or make a payment

  • Chat with us (WhatsApp, email, in-app chat, social media)

  • Upload photos, reference images, videos or measurements

This may include:

  • Name, email address, phone number, shipping/billing address

  • Wedding/event date, location and basic details

  • Outfit preferences (e.g. bridal lehenga, groom sherwani, colour choices, budget range)

  • Body measurements and size information

  • Photos/videos you upload (including your outfits, body photos for fit, inspiration images)

  • Order history and communication history

  • Any additional information you choose to share with us

We do not store your full payment card details on our servers. Payments are processed securely by our payment partners, including Razorpay, PayPal, Winvesta and Remit Payment, as well as via direct bank transfer, net banking and UPI.

b) Information collected automatically

When you use our website or app, we may automatically collect:

  • Device information (device type, operating system, browser type, language, app version)

  • Log data (IP address, access times, pages viewed, referring pages)

  • In-app events (e.g. screens viewed, buttons clicked) for analytics and product improvement

  • Cookie IDs and similar technologies on the website

c) Information from third parties

We may receive information from:

  • Payment providers (payment status, limited payment details)

  • Delivery partners (updated address / delivery status)

  • Advertising and analytics partners (for example, to measure ad performance)

 

3. How we use your information

We use your information to:

Provide our Services

  • respond to inquiries and design requests

  • create and update your orders

  • coordinate design, sampling, production and delivery

  • show you your past and current outfits and designs

Personalize your experience

  • suggest designs, fabrics or collections based on your preferences

  • remember your measurements for future orders

Communicate with you

  • send order updates, design options, sample approvals, shipping updates

  • respond to support queries

Process payments and prevent fraud

Improve and market our Services

  • analyze how people use our website and app

  • run and measure advertising campaigns (for example on Meta, Google, etc.)

  • send marketing emails or messages where permitted (you can opt out at any time)

Comply with legal obligations

  • taxation, accounting, and legal reporting

  • responding to lawful requests from authorities

 

4. Cookies and similar technologies

We use cookies and similar technologies on our website to:

  • Keep you logged in

  • Remember your preferences

  • Understand how the site is used

  • Support advertising and analytics

You can control cookies through your browser settings. If you disable cookies, some parts of our Services may not work properly.

 

5. How we share your information

We do not sell your personal data.

We may share your information with:

  • Production partners & tailors involved in making your outfit (only the information they need, such as measurements, design details, and name)

  • Payment processors (to process your payment securely)

  • Courier and logistics partners (to deliver your orders)

  • Technology providers such as:

    • cloud hosting and database services (for example Google Cloud / Firebase),

    • analytics services (for example Google Analytics),

    • email and SMS providers

  • Advertising partners (for example Meta, Google) – in a limited, pseudonymous way, to measure ad performance and find people with similar interests

  • Professional advisers (lawyers, accountants) where needed

  • Authorities when required by law, to protect our rights or the rights of others

We require these partners to keep your information secure and use it only for the purposes we specify.

 

6. How long we keep your data

We keep your information only for as long as necessary:

  • Order and account data: as long as your account is active and then for as long as needed for legal, tax and accounting purposes

  • Design/measurement history: while you are actively using our Services and for a reasonable period afterwards so you can reorder or view past work

  • Marketing data: until you unsubscribe or object

We may keep anonymized or aggregated data (which cannot identify you) for longer.

 

7. Your rights

Depending on your location, you may have the right to:

  • Access the personal data we hold about you

  • Correct inaccurate or incomplete data

  • Request deletion of your data

  • Object to or restrict certain processing

  • Withdraw consent (for example, marketing emails)

  • Receive a copy of your data in portable format

To exercise these rights, please contact us at [email protected]. We may need to verify your identity before responding.

 

8. International transfers

We may store and process your information in countries other than where you live (for example, on servers located in India and other countries including the EU and US). Where required by law, we take steps to ensure an adequate level of protection for your data.

 

9. Security

We take reasonable technical and organisational measures to protect your data, including:

  • Encrypted connections (HTTPS)

  • Access controls and authentication

  • Regular backups

  • Limiting access to personal data to staff and partners who need it

However, no system is 100% secure and we cannot guarantee absolute security.

 

10. Children

Our Services are not intended for children under 16. We do not knowingly collect personal data from children under 16. If you believe a child has provided us with personal data, please contact us and we will delete it.

 

11. Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will change the “Last updated” date at the top and, where appropriate, notify you in the app or by email.

 

12. How to contact us

If you have any questions, concerns or complaints about this policy or our use of your data, you can reach us at:

Email: [email protected]
Address: First Floor, SCO-9, DLF Valley, Sector-3, Islam Nagar, Pinjore, Panchkula, Haryana, India – 133302
GST: 06AAKCG6400F1ZW